5 Ways to Incorporate Texting into Your Small Business

Marketing to your target audience can feel overwhelming – between all of the social media platforms, print, email, and other options to choose from. Thankfully, something that you’re likely using everyday can be an easy marketing tactic that your customers and leads will appreciate: text messaging or SMS marketing. Whether you want to communicate with…

Regardless of the industry you’re in – from a local coffee shop to a B2B IT company – it’s likely that your company has become more customer centric as of late. Perhaps that’s come in the form of making it easier for customers to join your loyalty program or you started updating your services to…

From email marketing to sales, automation has taken the world (and small businesses) by storm. Large, global companies aren’t the only ones reaping the benefits of setting up a process once and letting it work its magic.    Automating tasks – whether it’s in your personal or professional life – frees up time that was previously spent…

It’s no secret that Black Friday is the busiest shopping day of the year, when big box stores put their greatest deals on display.  While Black Friday gets its national recognition for a boom in transactions for retail stores, it’s the following day that smaller businesses gear up for an uptick in sales. Formally declared…