Essentialism: The Art of Saying ‘No’

All of us at Ninja Number recently read the book Essentialism: The Disciplined Pursuit of Less by Greg McKeown. The book, in a nutshell, teaches you how to be selective about the essential things in your life and then cutting everything else out. Ninja Number is a small company. We wear lots of hats, and sometimes it’s hard to say no. We’re…

Meetings. They can be the biggest time-suckers next to Facebook. And they’re usually less enjoyable. Studies estimate that we hold 11 million formal business meetings in the United States every day. That equates to $37 billion in lost revenue from time wasted in meetings. Shocked? You’re not even close yet: Employees spend 37 percent of their time…

It’s difficult to start up a business. Long hours, little revenue coming in – and if it’s something you’re passionate about, you may find that you spend days, nights and weekends on the company. Sounds dedicated, doesn’t it? Well, it’s actually a recipe for disaster. According to Bank of America, 29% work between 51-70 hours…

So you’ve started a business. Congratulations! You’ve hung your sign out in front of your storefront; you’ve made business cards; you’ve told your family. So now you wait. And you wait some more. Where are all the customers? Unfortunately, it’s not like the voice in “Field of Dreams” – loosely paraphrased, “If you build it,…